Our Services
With over 10 years of successfully building out revenue-generating partnership divisions, we can provide fractional services that guarantee speed to delivery
The partnerships ecosystem is extremely crowded and competitive - we take the time and guesswork out of the equation and give you a model built for scale
After a complimentary overview session, we work with you to determine which of our tailored offerings best suits your needs
Companies burn through time and funds looking for the right partnerships. Avoid the same trap and maximize your resources
Structure Build
Baseline Foundation Build: Full assessment of your current structure and reshaping to create a repeatable and scalable process
KPIs & Metrics: Defining success is critical to fueling future decisions. Identify your baseline metrics and key KPIs to assess the health of your partnership function
Dashboards & Reports: Leverage your CRM to show how your partnership function is operating. Organize your data in a way that helps make decision-making easier
Partner Vetting Framework: Create a standard process to vet integration and channel partners
Knowledge Base: Partnership leads have a cross-functional impact. We help build a functioning knowledge base to provide consistent workflows across the organization
GTM Playbooks: Each partner can come with respective complexities. Playbooks help document all facets of the partnership and provide clear rules of engagement
Partner Development
Map Out Partner Ecosystem: The industry is a crowded space - understanding what you are aiming to accomplish through partnerships is an important first step before formulating a strategy (integration vs. channel partnerships, product partnerships, brand partnerships)
Business Development: We will provide introductions to key stakeholders at target companies. And provide recommendations on where to focus time and energy
Partnership Agreements: We broker and help construct the commercial agreements - the right agreement structure can help propel top-of-funnel growth (referral, bundle, grey-label, white label, resell, etc.)
Thought Leadership: To attract the right partners and customers, show the industry you are an expert at what you do. The right content can provide a lot of organic growth and traction with the right players
Conference Strategy: There are countless events in the hospitality technology space - we help remove the noise and provide focus on the ones that will provide the best return on investment
Geographical Expansion
Global Expertise: The world has become a smaller place, which provides accessible opportunities to test international markets. We have extensive experience across the US, UK, Canada, & Ireland - both with domestic growth and land & expansion models
Introduction to Key Players: Through our extensive network, get immediate access to other tech vendors, operators, and COIs. The right connections can help significantly reduce the time to success in an international market
Data on Market Trends: We provide key demographic and economic data points to help you decide on the best expansion strategy
Tailored Expansion Approach: From skeleton teams to a fully functioning local team, we can help provide the framework and contacts to build a team regardless of the size and scope
